What Is Shareable Content?

So you want to increase your traffic to your site and you want to do it for free – but how do you go about doing that? There are plenty of ways you can do this, but one that we’ll look at is to increase your traffic by creating shareable content.

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Your content needs to be easily shared so that your visitors can help you spread the word. This is achieved through a combination of using a solid headline and an image that is interesting, along with a solid, captivating lead in.

This combination helps you to create the perfect small chunk of information about your article that can be shared on Twitter, Facebook, Google+ and other social media networks.

Lists are very popular for sharing amongst the many social networks. Sites like Mashable are able to do a fantastic job of using list headlines like 120 Ways to or 10 Signs of. These do a great job of drawing the reader’s eye and compensate for short attention spans.

I’ll be writing a post soon, about how to create headings that work.

Your content needs to be interesting if you want anyone to be interested in sharing it with others. So, if you just throw something together, expect your visitors to put as much effort into it as you did. It will fail!

If you take your time to write something of interest that engages your visitors, they will be very interested in sharing it with other people they know, and those people will share it with others that they know, and so forth, it will grow and grow and grow. Suddenly you have an increase in traffic to your site that is significant and best of off it is free.

Now that’s how you increase your traffic without spending money.